The new 'Metrolink Alerts' tool simplifies how customers access real-time service information.
In May, Metrolink introduced a new push-notification system that’s making it easier for riders to stay informed about service updates like track changes, line closures and unexpected delays. Metrolink Alerts is a subscription-based communications platform that allows users to customize their experience by giving them control over how and when they receive notifications. For the first time, real-time service information will also be available through trip-planning apps, such as Google Maps.
This new communications channel represents a significant step forward in Metrolink’s ongoing efforts to enhance the customer experience. Instead of checking multiple sources, including social media and station electronic message boards, customers who have opted in will enjoy the convenience of having information sent to them directly via email, text or both. The system even offers automatic translation in Spanish, Korean, Simplified Chinese and Vietnamese, helping to ensure more riders can stay up to date in their preferred language.
Metrolink Alerts runs on the SimplifyTransit platform, which supports similar alert systems for transit agencies throughout the U.S. and Canada, including Caltrain, our Bay Area neighbors to the north.
As more Metrolink customers subscribe and begin incorporating these new tools into their travel habits, we plan to phase out the use of social media to share time-sensitive service updates. That transition will occur on July 1, though alerts will continue to appear on metrolinktrains.com.